Beauty and Fashion PR Blog covering cosmetics, fashion and jewelry public relations in New York. For expert PR advice from Facebook's most popular beauty, fashion and luxury PR firm, check out hautpr.com.
Saturday, August 1, 2009
Shaken or Stirred?
Benefit has come out with three new fragrances all designed in the shape of cocktail shakers. They are named Laugh with me Lee Lee, Something about Sophia, My Place or Yours Gina. The first seems to have the most woodsy fragrance, Something about Sophia is sweeter, and My Place or Yours Gina has been compared to Thierry Muglar's Angel with its' vanilla base and pink pepper. Perfect seasonal marketing for perfumes that imitate beach drinks and summertime fun.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment