Sunday, March 22, 2009

Southwest Airlines Flying Out of Bounds?

Southwest Airlines has joined with Sports Illustrated in a promotional campaign to draw attention to their swimsuit edition. Bar Raefeli is painted on the side of these planes, posing in a seductive bikini clad shot. There are people who object to this advertising, especialy in the case of childrens' possible misinterpretations and others who object to the sexism and other "moral" value issues. Some do not mind the ad and do not view it in a derogatory way.  Passengers are worried it could lead to minors accessing internet pornography on board. Why some see it as a harmless promotion and others ae worried about possible ramifications is up in the air.

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