Sunday, September 7, 2008

Juicy Couture: Lets Them Eat Cake

The new ads for Juicy Couture have a tasty tagline; "Let Them Eat Tracksuits".

Ten colorfully dressed models pose on the beach showing the label's tracksuits.

The graphics are appealing because each outfit is matched to a surfboard the

same color. This shows creativity and makes even the most non-athletic want

to ride the waves or go for a jog on the beach. This line is not only for women,

but men and children can also have a piece of the pie. Juicy Couture also

shows off their handbags and other accessories. One has to wonder with the

Olympics, is fashion or sports taken more seriously?

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